Radixweb, a leading software development services provider, celebrates that philosophy. #BeyondInnovationCOO Dharmesh Acharya explains how the company leverages 20+ years of deep technical expertise and experience deploying solutions across 25+ global markets to drive business excellence for its clients, to drive broad-based change for their customers.

The role of technology partnerships in advanced SDLC is evolving dramatically globally, and I believe this change has been primarily driven by the broader contributions that offshore development partners have made to the business.

While the traditional role of software providers has been to be low-cost development specialists, the modern perspective is much broader, as they emerge as innovation centers that create real value. And this change is permeating all forms of software development through offshore partnerships.

A careful analysis of the timeline of this shift in thinking reveals a deeper truth: that software development providers like Radixweb have been continually working towards improving these roles.

Talk about Radix WebWhen we started our business in the year 2000, we had a vision to gradually emerge as an equal partner rather than limiting ourselves as a provider. Over the past 24 years, we have been relentlessly working on improving the user journey, from customer experience to customer excellence.

“#beyondinnovation is our ideal to expand our services to clients beyond delivering innovative technology. We unlock the true power of emerging technologies for our clients by helping them find real returns through every technology investment they make with us.”

Leading change with a fresh perspective

Companies that want to carve out a niche need to be ahead of the curve. When we started at Radixweb, the global software development market was in turmoil, so from the start, we focused on balancing the situation.

To be truly future-ready, I believe companies need to place a strong focus on honing their expertise in emerging technologies, building mature, fail-proof development processes, and building a workforce that is adaptable, can scale, and can withstand rapid development.

But I think the biggest focus is whether they remain as a software provider or emerge as a partner that visibly helps businesses redefine how they operate and serve their end customers.

Strategies for bigger wins

A well-thought-out strategy is crucial for software development success. But over the years, we have seen that this is where most digital transformation efforts fail. Only with a goal-aligned technology strategy can companies build a steady pipeline for ROI.

Recognizing that this should be central, we have set specific metrics for devising our technology strategy. As part of this process, we carefully analyze our client's business and identify their core business technology needs. I believe it is never wise to equate success with project outcomes. If true growth needs to be analyzed, companies and their software partners need to dig deeper into the overall impact.

In fact, a good technology strategy is about innovating while also taking a step back when necessary. From helping clients prioritize their digital transformation initiatives, to selecting the optimal technology stack, to unlocking technology investments that deliver real revenue, and even opposing building solutions that don't deliver results, a good technology strategy includes it all.

“For us, the right software strategy also means saying no to a client, because maybe they're following a trend and the technology they want will disrupt their existing systems. We don't always build exactly what the client asks for, but we integrate the development logic to find the optimal solution.”

Ensure smooth integration:

Building a first-class solution that clashes with a client's existing architecture will ultimately be a waste of resources and funds, because the client will ultimately not be able to run and maintain the solution smoothly.

Companies considering changing their digital narrative don't necessarily have a highly flexible architecture in place, or in most cases, many of the existing software components don't need to be replaced anytime soon – in these cases, a complete technology overhaul would only cause further disruption.

The goal of a software partnership is to build technology solutions that require minimal adaptation to fit into a client’s existing business systems. This goes hand in hand with the art of technology strategy to make business processes sustainable while preventing disruptions to those processes.

Creating value beyond innovation:

Most technology-agnostic software partners have transformed from cost-cutting foci to drivers of rapid innovation, but customer expectations go beyond that: technology partners now need to evolve from “innovation facilitators” to “growth partners.”

“We strongly believe that stopping at innovation limits the possibilities of how we can serve our clients. If we focus solely on innovation, we are inherently tied to the project outcome rather than the overall health of our clients' businesses.”

Software development companies need to dig deep into their clients’ overall technology health to deliver 360-degree growth – not just a new and sustainable flow of ROI, but digital systems that can sustain new-age innovation and run smoothly on their own.

summary

Building more than a professional relationship is the way to go.

At the heart of modern software partnerships is the recognition that the working relationship between companies and their software partners has changed significantly. New-age clients demand more responsiveness, more engagement, and more value.

In my opinion, technology delivery beyond innovation should be an ongoing practice for any software development company. By building long-lasting relationships across specializations, Radixweb has become even more prepared and responsive to serve the needs of our customers.

In our 24 years as a software partner, we have exceeded our role as a catalyst for innovation and a driver of digital transformation. Since 2000, we have been working to build mature software development processes that drive broader change and greater benefits for both us and our clients.