New Law Enhances Physician-Patient Communication

Recent legislation signed by Gov. Kay Ivey is designed to improve the relationship between physicians and patients by enabling open discussions about medical costs and treatment choices.

The law, known as SB43, was sponsored by state Sen. Tim Melson (R Salt) and will take effect on October 1, 2025.

The Alabama Medical Association has hailed this law as a significant move toward transparency in healthcare. This legislation specifically bans “gag clauses” that often exist in agreements between healthcare providers and insurance companies or medical facilities, which restrict doctors from discussing treatment options, costs, or effectiveness with patients before treatment.

The Association emphasized that the law protects physicians from retribution by insurance companies or facilities for having candid conversations with their patients. It considers such communication essential for quality medical care and building patient trust.

Dr. Mark Require from the Medical Association remarked, “This bill ensures that physicians can be completely transparent with patients.” He added, “No policy or contract should silence a doctor assisting patients in making informed choices.”

The new law renders any contractual terms that seek to restrict a doctor’s ability to share information about costs or treatment comparisons legally unenforceable.

The Medical Association has long advocated for initiatives fostering cost transparency and open communication in healthcare settings. They have expressed gratitude to Senator Melson for his efforts in advancing the bill through Congress.