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Birmingham app-based fuel delivery startup FuelFox charting rapid growth



Headquartered in Birmingham, Alabama, the mobile onsite fuel delivery business has shown tremendous growth in several key areas over the past few years.

Founded in 2018 by Ben Morris, Fuel Fox offers a unique service that operates like a mobile gas station. Deliver gasoline directly to member vehicles that can be parked at work, shopping malls, gyms, and other locations. This service is especially beneficial for individuals and corporate fleets with busy schedules.

The company's innovative ideas have seen rapid success since its founding. In just his first seven weeks of doing fleet deliveries, FuelFox generated over $100,000 in revenue for him.

The company says FuelFox's annual revenue has jumped from $357,000 in 2018 to $20 million in 2023.

A major contributor to FuelFox's growth has been the Alabama Small Business Development Center Network (ASBDC), the company said.

Resource Group assisted FuelFox with identifying potential customers, developing new markets, finding investors, pursuing financing opportunities, and raising capital.

Related: Birmingham is a top destination for startups and founders

The ASBDC Capital Access Program also helped FuelFox evaluate and apply for relief funds before ultimately securing $115,000 in PPP funding.

After a year of operations, FuelFox had already developed multiple fleet accounts, started paying payroll, and distributing thousands of gallons of fuel each month.

The company has grown from one employee to 18, and from one truck to 16. We have expanded our service locations to Birmingham, Charlotte, and Memphis, and plan to open franchise locations in the near future. in Nashville and Atlanta.

Austin Shipley is a staff writer at Yellowhammer News.

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