A coalition of Republican lawmakers is pressuring Paramount Global and CBS to scrap Super Bowl ads from Chinese companies that appear to use forced labor to make products, according to a letter obtained exclusively by The Daily Caller. I'm putting it on.
West Virginia Republican Rep. Carol Miller on Thursday joined 10 other lawmakers in calling on the network to block Mr. Tem from spending $15 million on advertising during the Feb. 11 CBS Super Bowl broadcast. did. report A letter obtained by The Daily Caller says Tem does not have systems in place to ensure compliance with the Uyghur Forced Labor Prevention Act, and lawmakers believe Tem uses forced labor. That's what it means. (Related: Biden to avoid prime-time Super Bowl interview for second year in a row: Report)
“The Chinese Communist Party seeks to profit from the United States at every opportunity. It is disgusting to expose Americans to a reported $15 million worth of advertising for a product made with Uyghur slave labor,” Miller said. said in a statement to the Daily Caller. “Allowing Tim to air these ads during America's most popular sporting event would effectively be endorsing what the Chinese Communist Party stands for,” I told CBS. We urge you to remove Temu's ad from the Super Bowl LVIII commercial.”
Paramount Global declined to comment on the record for this article.
The House of Representatives Special Committee on the Communist Party of China also found Temu's parent company, PDD Holdings, through another subsidiary, Pindoudou, is committing “serious trademark counterfeiting or copyright infringement,” the letter said.
Officials told the Daily Caller that all Paramount Global listings comply with U.S. laws and regulations and the company's standards.
“Tem previously used last year's Super Bowl ads to reach millions of Americans at a time when the company was largely unknown in our nation's market,” the lawmakers wrote.
Super Bowl broadcasts have historically drawn tens of millions of viewers each year and are prime advertising space for companies. In 2023, Super Bowl LVII became the most-watched television broadcast in history, with approximately 115.1 million viewers watching the game across numerous platforms. according to To Nielsen.
A person familiar with the matter told the Daily Caller that CBS has called other Congressional offices asking them not to sign Miller's letter.
Another person close to the matter told the Daily Caller that the Paramount global team has not asked any offices not to participate in the letter. The company frequently works with Congressional offices, the people said.
Florida Congressman Byron Donald, Indiana Congressman Jim Banks, New York Congressman Nicole Malliotakis, New Jersey Congressman Christopher H. Smith, Minnesota Congressman Pete Stauber, Texas Congressman Ronnie L. California Rep. Michelle Steele of Jackson, Texas Rep. Beth Van Duyne, Indiana Rep. James R. Baird, and Ohio Rep. Mike Carey all signed the letter along with Mr. Miller.
“Given the glaring examples of blatant disregard for the rule of law in the United States by Temu, Pindudu, and PDD Holdings, we respectfully request that you refrain from advertising television advertising provided by either company during your broadcasts. “Please do not air Super Bowl LVIII and related programming. Allowing these commercials to air would be a touchdown for the Chinese Communist Party against the home team,” the letter reads.
