A streetwear clothing company called Canned Goods (@cannedgoodsclothing) has earned the admiration and admiration of millions of people. tick tock We showcased unique earth-friendly packaging.
Instead of using plastic and cardboard boxes like many other apparel companies, Canned Goods’ mission is to “reduce plastic waste.” tick tock bio — Choose recyclable aluminum cans. This method allows the company to sort sizes more quickly, protect products from potential shipping damage, and reduce the amount of waste generated.
On the official TikTok canned food page, a video explaining why aluminum cans are used instead of plastic cans was posted, gaining tremendous support from more than 6 million viewers.
“I ordered two shirts because of this video. Great design and video,” I replied. @_tautuka.
“It’s the first time a brand actually got my attention on Tik Tok,” he replied. @fijilovesme.
Whether it’s traditional recycling or upcycling cans for other purposes, canning wants: package You will be able to use it as much as the product.
“I started canning in high school when I was sick of receiving everything in plastic,” says founder Easton Dana.@ Easton) mentioned in the video above. “We even include flower seeds with every order to encourage planting in cans.”
Dana is only 19 and recently completed her freshman year at Arizona State University. The brand initially sold skateboard-specific apparel under the name Easy Skate Co., but expanded into general streetwear as the company gained traction.
Earlier this year, Dana said sunpressArizona school newspaper,that is Forbes article of 2022 Showing that consumers are less interested in sustainable shopping is what prompted him to lean towards this type of packaging for his brand.
According to a 2022 survey conducted by Organization for Economic Co-operation and Development, Plastic production has doubled from 20 years ago. However, only 9% of plastic is recycled. Not only is the company committed to using sustainable packaging, they use a portion of every product. sale Donated to remove 1 pound of plastic from the ocean.
Due to the recent increase in awareness, it may be a little more difficult to obtain the goods than expected. Currently, 10 of the 16 items listed on the website are sold out.
The company announced the launch of its new product about three weeks ago, but it is possible that more aluminum cans will be shipped due to an increase in new potential customers.
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