Jason and Travis Kelsey are about as different as two brothers can be.
One is a flashy big-city star with a well-groomed beard and a date with the world's biggest pop star.
The other one is…well, the other one is Jason Kelce. I could go on all day about how different this pair is, or I could show you this video that says it all.
The hilarious video shows Travis Kelsey and Taylor Swift kissing at a Super Bowl afterparty, while Jason Kelsey gets into dance music wearing a luchador mask.
sick, they're sick pic.twitter.com/UgdktPksRl
— Grace ⸆⸉ (@killlatay) February 12, 2024
The video begins with a sunglasses-wearing Travis dancing and kissing Taylor Swift while a remix of one of the pop star's original hits, “Love Story,” plays in the background.
The opening frame represents everything Travis wants us to believe about him. A popular jock who just won his third Super Bowl has landed a girl and is dancing with the prom queen to her own weird tune. As a story with a true ending. (Related article: Hardman can party all night and still stay awake like a true red-blooded American)
But if you're like me and don't believe in fairy tales, the second half of the video is the good part.
The camera moves to the DJ booth, where famous disc jockey Marshmello is performing, and next to him Jason Kelce in all his glory, dancing in a luchador mask and having the time of his life. Have fun.
I'm sure Travis was just having fun at the time. But he has cultivated his brand and image so carefully that it's hard to see any of his public actions as genuine, rather than just another calculated move to build on existing brand equity.
Jason, on the other hand, seems to be building his brand by living his best life and being completely himself.
Maybe Jason is calculating too, but if so, I'm sure he's having fun doing it. I know which of those guys I'd like to have a beer with, that's for sure.