Former Liberty University President Jerry Falwell Jr. has revealed that he and the Dr. Jerry L. Falwell Family Trust have sued the university over his father’s trademark, name and image.
Falwell, who resigned from college in 2020 after his wife Becky was revealed to have had a multi-year affair with former pool boy-turned-business partner Giancarlo Granda, was woken up Thursday. In his lawsuit, he claims that his father’s trademark is registered. He was, according to him, “exploited” by the university and used without permission. lawsuit Filed in Virginia court. (Related: Liberty University elects interim president as Jerry Falwell is on indefinite leave of absence)
“Dr. Falwell left the valuable Jerry Falwell trademarks in trust for the benefit of his three children after his death in 2007,” the complaint states, adding that Liberty University “remains the trust’s valuable assets.” He began abusing the trademark and Dr. Falwell’s trademark,” he added. The name and image are their own. “
“Liberty also used the Jerry Falwell trademark in advertising its plans to open the Jerry Falwell Center as a new welcoming center for prospective students that will be used to advertise the university,” the lawsuit said. It was used unfairly,” he said.
Other trademarked materials used by the university include: “Dr. Falwell’s own handwriting was used in promotional materials, and his old shoes were used to sign ‘Walking Tour Passes,’ according to the complaint. It is said that they are creating footprints.
We are fortunate to be able to realize the vision and dream of our founder, Dr. Jerry Falwell. Thank you, FLAMES NATION, for joining us to celebrate this historic day! #RiseWithUs #liberty university pic.twitter.com/Ep3JpfOT2Y
— Liberty University (@LibertyU) October 22, 2022
In a statement, Falwell explained that Liberty University has announced that it has spent about $35 million in student tuition on his father’s “flamboyant Disney-inspired shrine, including an interactive hologram.” WSLS News. In October 2021, the university announced plans to build a center to “share his life story and impact on the world.” website.
“I have called on the university to stop the improper use of my father’s intellectual property and, on the premise that there has been meaningful consultation with my family about the use of my father’s intellectual property, have directed the Jerry Falwell Center to We sent a draft license agreement to the university leadership,” Falwell said. in his statement.
Falwell sued Liberty University in early March for more than $8.5 million in severance pay.
Liberty University did not respond to a request for comment from the Daily Caller.
