As a fan it's a bit frustrating but we want to win, right?
University of Tennessee Athletic Department said The university said in an email sent to season ticket holders on Tuesday that it will be charging a 10% “talent fee” on football tickets starting with the 2025 season, which will be used to cover name, image and likeness rights (NIL) and to compensate student-athletes. (RELATED: 'It's an unspoken rule not to do that': Ole Miss' Lane Kiffin slams Wake Forest for canceling 2025 game after blowout loss)
The 10% talent fee is part of a 14.5% overall price increase that football tickets will receive in 2025. Tennessee athletic director Danny White told season ticket holders: video With the revenue-sharing era in college sports on the horizon, this is very much a “business is business” scenario, and that money would go towards compensating players.
“We've made great strides over the last few years,” White said. Adam Sparks of the Knoxville News Sentinel“In this new environment, costs are significantly higher. But resources and competition are closer together than ever. And our greatest asset is our fan base.”
Tennessee will add a 10% “talent fee” to all football tickets starting next season, which will be paid to players and help fund a revenue-sharing proposal with them. UT projects an average price increase per seat across its stadiums of 4.5%.
— Brett McMurphy (@Brett_McMurphy) September 17, 2024
Nobody wants to see prices go up, but if it's being used to win and win championships, does it necessarily matter?
