Written by Chris McDaniel
KAWC News

Yuma — Yuma Regional Medical Center is NO MASS.

The hospital announced its new name, Onvida Health, this week. Hospital officials say the new name better reflects the modern hospital culture.

“We are expanding care beyond our main campus and delivering care closer to where people live,” said Dr. Robert J. Trenchell, President and CEO. states. “Now more than ever, we are committed to remaining a pillar of this community. This is not an acquisition. This is not a merger. “This is an opportunity to make our communities more inclusive. Onvida Health demonstrates our commitment to providing the latest and best health care when and where patients need it.”

Trenchel said Onvida Health was inspired by the Spanish word “vida,” which means “life,” and represents optimism and celebrating life’s moments. He said the new name reflects the hospital’s commitment to expand care in southern and eastern Yuma County.

The hospital’s symbol, the “spark,” was “inspired by the spirit of our neighbors, friends, and colleagues,” according to a press release. “It’s the spark that drives our teams to do better, to be better, and to expand our potential. Together, those sparks move us forward and make our region healthier, more Good care and guidance towards a bright future.”

“We wanted to build a brand that would help create an authentic culture for our employees and an experience that connects with our patients and communities,” said Machelle Headington, senior vice president of marketing and communications. states. “More than 18 months ago, we introduced a new organizational purpose: Building a Healthier Tomorrow. Our purpose, along with our new pillars and values, has served as a lighthouse to an exciting future as we work together to advance healthcare in our region. Today, we are much more than just a hospital. Onvida Health represents an evolution to our healthcare system. ”

Dr. Trenchell said that despite the name change, the hospital’s commitment to service remains the same.

“While our name is new, not everything has changed. Our brand was built on our strong history and heritage as a community health system. The care, the provider, and the location will always be here for you,” reassures Dr. Trenchell. And your family too. ”

For more information, please visit: www.onvidahealth.org/spark.

Onvida Health is KAWC’s insurance company.