She just won the Grammy Award for Album of the Year.
Her boyfriend is on his way to the Super Bowl.
Will Taylor Swift be able to end 2024 the same way she started 2024 by tipping her ticket to the presidential race?
Fans flock to Swift every time she urges them to vote, and last time she supported Joe Biden.
But there's no doubt that most Swifties interested in the election are already on the list and voting. They are not swing districts.
And while new registrations are important, a large number of registrations occur every presidential election.
It's possible that Swift is rushing to sign up female Zoomers who are likely to join sooner or later, driven more by their support for abortion and hatred of Donald Trump than by rousing a new demographic of apolitical music lovers. Gender is higher. (Related: Peter Roff: Wait, the Liv One Percent just said something nice about Donald Trump?)
Swift's politics are too banal to be a force for change.
Her views are fine-tuned to what her listeners (and her peers in the entertainment industry) already believe.
What's true about her music also applies to her opinions. This is safe and mainstream for the masses. Or rather, this is what a large but limited market wants, since public and political consensus are a thing of the past.
Swift's support for LGBTQ causes, service industry unions, and carbon offsets to fight climate change makes her a safe, conventional 21st century liberal.
In fact, being silent about gender and climate, such as colorblindness in racial politics, is considered an aggressive right-wing position by progressives, so it's easier to profess these views than to say nothing at all. It is.
In 2012, Swift told Time magazine: And I don't think I know enough yet to tell people who to vote for in life. ”
Now that she's older, is she politically wise or against the risk of remaining neutral when her industry and audience profile demand taking sides? Is it just smart?
For Millennial and Gen Z women, center-left social and economic attitudes are the closest thing to non-politics, the path of least resistance and least remorse.
Importantly, Swift's political passion stops at the water's edge. She does not delve into any of the Israeli-Palestinian issues that could put her at real conflict with some viewers and her supporters.
Swift is probably second only to Trump as an American celebrity in the 21st century.
However, although she is politically apathetic, she is the exact opposite of Trump in many ways.
President Trump's support base is biased toward men, and his support among women is strongest among married women.
While male Swifties are not unheard of, Swift's lyrics about failed relationships with men are the basis of her appeal to a primarily female fan base.
Perhaps uniquely, she is the most famous woman in America today because she combines conflicting dreams and aspirations.
Swift is blue-eyed, blonde, beautiful and classically feminine at a time when beauty is supposed to encompass the widest range of body types and what it means to be a woman is questionable.
She's Miss Americana, the homecoming queen who dates a football hero heading to the championship.
And while she's sexy, she doesn't sell herself as a sexual object like Madonna or Cardi B.
Swift represents a fairly traditional image of happiness for young American women.
But she also represents later feminist ideals. Her songs are poignant about men and how she is richer than her boyfriend.
Although she is independent, she still adheres to mid-century archetypes of feminist and feminine.
It's a powerful formula, neither so restrictive as to repel teenage girls seeking the freedom to define themselves, nor so open-ended as to get lost in a maze of revisionist identities.
Men who like Trump don't necessarily want to be Trump, especially if they're conservative Christians, but the forces that oppose him, or that Trump opposes, are political correctness, globalization, They believe that they are the same as the forces that are against them, such as the elites who are entitlement-oriented.
These forces favor men because the PC demands sensitivity, the economy makes labor unisex, and education (for better or worse) favors conscientious girls and women over individualistic boys and men. It's also against the way it looks.
Trump's dissatisfaction with male voters lends itself to political style, if not necessarily clear policy, and translates into a powerful electoral force. (Related: Daniel McCarthy: This is President Trump's roadmap to the White House)
The Swiftian phenomenon is similarly deep-rooted and similarly intertwined with sex and identity, but it is based on a fragile sense of contentment rather than a politically galvanizing dissatisfaction.
What happens when the two sides of Swiftism, feminist and feminine, are pulled apart by progressive attacks on the meanings of man and woman?
Across the developed world, women are moving to the left and men are moving to the right.
But it's hard to find a place for Taylor Swift's distinct femininity in the future that progressives are building.
For now, the Swifties are leaning to the left. Tomorrow, when the influence of progressive politics becomes a reality, they may develop a new perception of the right.
Daniel McCarthy is the editor of Modern Age: A Conservative Review. For more information about Daniel McCarthy, please visit www.creators.com.
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